Distributor
Solutions

Build a differentiated South Indian
speciality portfolio with strong
repeat purchase potential.

Distributor product range

Channels We Serve

General Trade

General Trade

Serve neighbourhood stores, provision shops & kirana networks.

Modern Trade

Modern Trade

Partner with supermarkets, hypermarkets & retail chains.

HoReCa

HoReCa

Empower hotels, restaurants, caterers & cloud kitchens.

Volume Discount Structure

Monthly Volume Discount
< 200 packs 25%
200–500 28%
500–1000 30%
1000+ 35%

Discount applicable on MRP.
T&C apply.

Pricing / Terms

Opening Advance
Established (>1000 tins per month) 15-day
Large (>10,000 tins per month) 30-day

Value Added Offerings

POS material

POS material

Eye-catching displays & shelf talkers.

Sampling support

Sampling support

Product samples to help you sell.

Quarterly incentives

Quarterly incentives

Performance-based rewards & schemes.

Exclusive territories

Exclusive territories

Protected areas for our distributor partners.

Spice bowl with curry leaves

Payment Terms

Trial

Trial:

100% advance

Repeat

Repeat:

50% advance
(or 7-15 day credit
based on segment)

Established accounts

Established accounts:

30-day credit
subject to review

Our CRM Pipeline

Lead

Lead

Discovery Call

Discovery
Call

Site Visit

Site
Visit

Sample

Sample

Trial

Trial

Feedback

Feedback

Commercial Proposal

Commercial
Proposal

First Order

First
Order

Repeat Orders

Repeat
Orders

Annual Contract

Annual
Contract